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4x4 After Market Products

Elie Isaacson

The Gift That'll Get you Back on Track this Christmas

"LiftTrax make the perfect Christmas gift. We have the only product that can easily raise a four tonne (8800lb) vehicle that also fits inside a Christmas stocking!" said LiftTrax creator Dan Hermann.

When asked about the surprising pace of LiftTrax's success, smiling, Hermann would only say "It's been a good year for us."

LiftTrax offer piece of mind for all 4x4 vehicle owners who want a compact tool they can keep in their vehicle in case they get stuck. Previously, most 4x4 recovery gear consisted of heavy and bulky metal equipment that either needed fitting to the outside of a vehicle or took up lots of space inside it. LiftTrax offer mobile traction that can effortlessly be carried and used by all.

LiftTrax come in both SUV and AWD versions and are available from reputable outdoor equipment stores worldwide or online at: www.LiftTrax.com

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John Stewart

Battery Chargers Take A Step Forward in Energy Innovation

The new line of Genius Battery Chargers contains 5 different models. The chargers vary in amperage, offering a wide range of battery charging capabilities. The chargers are all powered by the NOCO Genius VosFX processor, which allows them to be extremely efficient and effective while maintaining a compact form. The chargers share a number of advanced features including rapid charging technology that charges batteries two times faster than traditional automotive battery chargers, as well as built-in safety systems that protect the user, charger and battery.

Batteries are continually losing energy, even when they are not being used. Genius Battery Chargers can be used to maintain batteries of all sizes, which will extend the life of a battery. By keeping a NOCO Genius Battery Charger plugged into a car, A.T.V, boat, tractor, or virtually any vehicle with a battery on a regular basis, the battery health is maintained. Vehicle's batteries will be ready for use every time they are started, no matter how long they go between uses.

All Genius Battery Chargers have innovative quick connect cables. These cables, along with a variety of available accessories, allow users to conveniently leave wiring-harnesses permanently connected to multiple vehicles. This makes connecting and disconnecting the NOCO Genius Battery Chargers easy and convenient in the mix of everyday life. Accessories for the new NOCO line include additional battery clamp connectors, eyelet terminal connectors, extension cords to extend the reach of the quick connect cables and a 12V Plug connector allowing the chargers to plug into a vehicle's battery directly through the cigarette lighter outlet.

Pricing for the Genius Multi-Purpose Battery Chargers will start at $37.95 for the G750. For further product information please visit the NOCO Genius website at geniuschargers.com.

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John Stewart

Boomerang Tire Covers for Jeep Wrangler Available


Both Rigid and MasterSeries tire covers from Boomerang compliment the design of the Jeep Wrangler and long-wheel-base Wrangler Unlimited. “The upscale look of our Rigid and MasterSeries tire covers enhance the exterior styling of the Jeep Wrangler,” says Boomerang President Chris Fischer. “We find many Wrangler owners personalizing their Jeeps with accessories that add both functionality and aesthetic value.”

For more than fifteen years Boomerang has been manufacturing spare tire covers for Jeep, Land Rover, Toyota and Hummer vehicles. Boomerang Rigid covers are constructed of a molded ABS face plate sewn to a heavy-duty automotive grade vinyl band which covers the tread and secures the cover to the tire. A cable lock kit is also available that secures both the cover and the tire to the spare tire carrier. MasterSeries tire covers are full hard covers that feature a painted-to-match ABS face plate and lockable stainless steel ring. The ring is available with either a polished stainless steel finish or a matte-black powder-coated finish.

Boomerang Rigid and MasterSeries tire covers are currently available online from retailers including Amazon.com, Quadratec Jeep Essentials, Morris 4x4 and directly from the Boomerang Store. Black-textured Rigid and MasterSeries tire covers are available for all 1987-2012 Jeep Wranglers (YJ, TJ and JK). Painted-to-match Rigid and MasterSeries tire covers are currently offered in 2007-2012 Wrangler (JK) factory Jeep colors.

For more information please visit http://www.boomeranginc.com, or contact Boomerang directly at (888) 521-6372.

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John Stewart

BAJA: Edge of Control Game Set for September Release

DOMINATE THE DESERT IN THE MOST REALISTIC OFF-ROAD EXPERIENCE TO DATE IN THQ'S BAJA(TM)

Explore More Than 100 Square Miles of Unpredictable Terrain in the Largest Off-road Landscapes Ever Created

AGOURA HILLS, Calif. - THQ Inc. (NASDAQ: THQI), the leading publisher of off-road racing games, today announced the most realistic off-road racing experience to date. BAJA: Edge of Control(TM) is scheduled to bring revolutionary physics and vast open racing worlds to the Xbox 360® video game and entertainment system from Microsoft and PLAYSTATION®3 computer entertainment system in September 2008. Developed by the founding members of the MX vs. ATV(TM) franchise, BAJA: Edge of Control combines the best elements of the real-world sport with the right balance of arcade fun as it challenges players to build the ultimate off-road machine and conquer vast, unforgiving terrain. "As the long-standing off-road racing leader, THQ is thrilled to bring something completely new to the off-road racing genre," said Richard Browne, vice president of product development, THQ. "With the level of detail in each vehicle, the vast open vistas and the most realistic off-road physics to date, BAJA: Edge of Control will provide an unparalleled racing experience."

About BAJA

In BAJA: Edge of Control, players will conquer more than 100 square miles of the toughest terrain Mother Nature has to offer, including the steepest mountains, thickest mud and deepest canyons ever created. With more than 40 vehicles in eight classes, including Trophy Trucks, 4x4s and buggies, BAJA: Edge of Control features a full array of upgradeable options with hundreds of authentic parts that affect each vehicle's performance. Players will put their off-road machines to the test in near-vertical Hill Climb challenges, head-to-head Open Class races, circuit races and the ultimate off-road endurance challenge: the Baja. BAJA: Edge of Control's open worlds extend thousands of miles across all landscapes in races that can last up to four hours. The game's revolutionary vehicle physics deliver unprecedented life-like handling, and a support management system allows gamers to monitor and repair realistic vehicle damage as fenders fly, tires are blown, suspension is stressed and engines overheat. BAJA: Edge of Control will support four-player split screen multiplayer capability, 10-player online and LAN as well as multiple-screen panoramic view.

BAJA is developed by 2XL Games in Phoenix, Ariz. For more information on this game, as well as additional THQ titles, please visit http://www.thq.com and http://www.bajagame.com

About THQ

THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com and www.thqwireless.com. THQ, THQ Wireless, BAJA and their respective logos are trademarks and/or registered trademarks of THQ Inc.

All other trademarks are the property of their respective owners.

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John Stewart

New Optics Products from MINOX

New MINOX Entries for 2009 Introduced at Shot Show

    With everything from the addition of two new top-of-the line APO HG binoculars and a complete DCM Digiscoping Set, to rebirth of their famous Spy Camera, now in digital form, MINOX should attract a lot of attention at the 2009 SHOT Show in Orlando as they unveil their ever-expanding line of quality optics in Booth #6143-3.

    Of all the introductions, the most impressive and most significant of the new MINOX optics are their two APO HG binoculars. Absolutely top-of-the line, these apochromatically corrected binoculars were developed with the very latest technology in binocular design to deliver unmatched features and capabilities.

    Both the 8.5x43 and 10x43 models feature the special German-made SCHOTT fluoride ED-glass elements,  required for the advanced APO HG technology that make these new binoculars produce pin-sharp images with brilliant color rendition, high contrast and minimal glare. Aspherical lenses inside the eyepieces guarantee consistent sharpness right to the outer edges.

   Other features include the exclusive MINOX Quick-Close-Focus (QCF) capability, where a single turn of the focus knob takes you quickly from close-up to infinity, and there is a convenient distance scale on the knob. The all-new Minotec multicoating on the glass repels dirt, dust and water. With a protective rubber armor coating, they are watertight to 16 feet. Retail prices: $1,499 for the 8.5x and $1,549 for the 10x.

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