OutdoorWire News

OutdoorWire

OutdoorWire

Portal page for OutdoorWire Access and Landuse Central Read More
4x4Voice

4x4Voice

California OHV recreation news and information Read More
MUIRNet News

MUIRNet News

News and information about outdoor recreation Read More
4x4Wire

4x4Wire

Off road recreation and news and information Read More
TrailTalk 
Forums

TrailTalk Forums

4x4Wire TrailTalk Forums for 4x4 tech information Read More
  • 1
John Stewart

Nitto Tire Launches Trail Grappler M/T

Nitto Tire U.S.A. Inc., announces the launch of a new interactive web site for its latest off-road tire, the Trail Grappler M/T. Nitto's primary goal was to create an engaging user experience in order to educate consumers about the benefits of the tire. The site launch coordinates with the release of the tire, which is also available to Nitto's distributor and dealer network today.

Cypress, CA (PRWEB) September 15, 2009 -- Nitto Tire U.S.A. Inc., announces the launch of a new interactive web site for its latest off-road tire, the Trail Grappler M/T. Nitto's primary goal was to create an engaging user experience in order to educate consumers about the benefits of the tire. The site launch coordinates with the release of the tire, which is also available to Nitto's distributor and dealer network today.

One of the primary benefits of the Trail Grappler M/T is its blend of both off-road performance and on-road comfort. To illustrate this duality, the site navigation consists of a trail that traverses on- and off-road elements. As the user navigates this trail, a large photorealistic 3D model shows detailed tread features. At various points, the user interacts with 3D elements and animations that explain the key tread design and construction features.

"We wanted to design a site that was both engaging and informative," said Tim Coltey from Nitto's marketing department. "We achieved this by integrating cutting edge 3D technology into an informative presentation. After visiting the site consumers will truly understand why we designed the Trail Grappler M/T."

Continue reading
Rate this blog entry:
0
7020 Hits
0 Comments

OutdoorWire Websites

OutdoorWire

OutdoorWire

Portal page for OutdoorWire Access and Landuse Central Read More
4x4Voice

4x4Voice

California OHV recreation news and information Read More
MUIRNet News

MUIRNet News

News and information about outdoor recreation Read More
4x4Wire

4x4Wire

Off road recreation and news and information Read More
TrailTalk 
Forums

TrailTalk Forums

4x4Wire TrailTalk Forums for 4x4 tech information Read More
  • 1

4x4Wire Tech Section

Jeep 4x4 Tech

Jeep 4x4 Tech

Jeep Tech from JeepWire Read More
Toyota 4x4 Tech

Toyota 4x4 Tech

Toyota Tech from 4x4Wire Read More
Mitsubishi 4x4 Tech

Mitsubishi 4x4 Tech

Mitsubishi Tech from 4x4Wire Read More
Isuzu 4x4 Tech

Isuzu 4x4 Tech

Isuzu Tech from 4x4Wire Read More
  • 1